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Snowflower furoshiki and cherry blossom

Creating Snowflower


My background is in children's book illustration. Over the course of 30 years I have worked for many of the top names in publishing, both here in the UK and around the world.

I've loved working as an illustrator, and when I established Zusetsu it wasn't long before we began to talk about creating our own first design.

When I began Zusetsu, my dream was to make a connection with the incredibly skillful artisans based in Kyoto.


I love how the city's artisan skills have been refined over many years to be the pinnacle of beauty, and how many of these skills have been passed down through generations.


I love the high quality of the furoshiki print and textiles that we stock instore, and as I learned more about the processes I was keen to design our first Zusetsu furoshiki.

Zusetsu snowflower furoshiki printing in Kyoto
Kyoto plum blossom

The Inspiration: Kyoto in the Snow

It was January when I visited Kyoto to establish Zusetsu.

I learned to fold and tie furoshiki in the city and met with furoshiki companies.

One Sunday morning I stood in the Imperial Palace Gardens as tiny flakes of snow began to fall, breathing in the early sweet scent of the first plum blossoms. I wanted our first furoshiki to capture that moment.


Plum blossoms covered with snow have long been regarded as exquisitely beautiful in Kyoto.

The Heian-era diarist Sei Shonagon, lady to the Empress Teishi, describes them in her list of Elegant Things. 


The early Heian Imperial anthology called the Kokinshu contains over a thousand poems. In this one you can see the kanji for Snowflower picked out in pink:


I have been so

Deeply moved

Here, when I pluck a spray

Th' enduring snow

Seems blossom.

cherry blossom and bee

The Inspiration: the Cherry Orchard


Every Spring we walk across the Cotswold fields anticipating the blossom on our favourite small grove of cherry trees.

The white-flowering trees look like snow, especially as their petals scatter to the ground.

Snowflower furoshiki wedding table favours

A Gift-wrapping for Special Presents

Yukki and I knew that furoshiki would look spectacular in a wedding setting, and so I began the design process, sketching our local cherry blossoms to scatter across a snow-white background. 

Our finished design was screen-printed by hand in Kyoto, and looks stunning!

And our first Zusetsu design was named after Yukki - her name means Snowflower!

Snowflower blue furoshiki in cherry blossom

Snowflower Blue

Owing to the success of our first Zusetsu Snowflower furoshiki, every year we look forward to creating a new design.

Our furoshiki are always made by skilled artisans in the city of Kyoto, and we are honoured to be able to work with them.

Snowflower in a wintry, snowflake blue came next.

Zusetsu Yuzu furoshiki ring bag and cherry blossom


We wanted a cheerful and bright design and fragrant Yuzu was the obvious answer! 

It has glossy heart-shape leaves and flowers like little white stars.

Zusetsu Winter crane furoshiki in Kyoto

Winter Crane

I was thrilled to collect our Winter Crane furoshiki in Kyoto.

The design draws on the traditional origami pattern.

We made it in two Christmassy colourways: Crimson Red and Ice Blue.

Winter Crane Zusetsu furoshiki Christmas wrapping

My Heian Lady Tenugui

When we thought about designing our first tenugui, it had to be of a Heian lady dressed in her many-layered juunihitoe kimono!


I was so happy when I collected them in Kyoto - they were wrapped in a beautiful big furoshiki :)

I designed the image so that it would feature our Zusetsu colours, pinks, reds, and purples. 

Purple is a significant colour in The Tale of Genji - the author's name 'Murasaki' is a shade of purple :)

We think My Heian Lady belongs amongst the many princesses who adorn children's playrooms! 

my heian lady tenugui

You can find all of our beautiful Kyoto-made Zusetsu furoshiki and tenugui here!

bee and flower illustration
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